Aer Lingus, by Abram Games, 1950s

A RARE and ingenious original vintage 1950s poster for the Irish airline Aer Lingus in the highly distinctive style of the leading English designer Abram Games (1914-1996).

Size
102cm x 64cm

Condition
Some minor creasing, otherwise very good.  If you would like to know more please get in touch.

Background
Best known for his wartime and postwar work for British public bodies such as London City Council and the War Office, Games had a motto: ‘Maximum meaning, minimum means’. This poster illustrates that approach brilliantly, conjuring up a passenger aircraft and identifying a list of destinations with the bare minimum of artwork. The printer is Browne & Nolan of Dublin and the poster is not dated. Aer Lingus, founded in 1936, was expanding its European operations in the 1950s. The aircraft depicted by Games here is probably a Vickers Viscount.